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Oregon Fruit in Hand Harvest Apple features the perfect blend of spices, satisfying consumer preferences for traditional and nostalgic winter treats
Salem, OR (RestaurantNews.com) Smashburger’s recent collaboration with Oregon Fruit Products brings a gift to consumer palates this holiday season with their new limited time offer (LTO) Caramel Apple Pie Shake made with Oregon Fruit Products’ pourable Fruit in Hand Harvest Apple. The new LTO is offered to consumers nationwide now through Jan. 3, 2023, starting at $6.19 and available in a 16 oz. size.
Oregon Fruit Products uniquely wraps up consumer insights with its variety of convenient thaw and pourable real fruit products to inspire food service operator partners to develop crowd-pleasing, value-added menu items. For instance, Oregon Fruit in Hand Harvest Apple Originals and Velvets are packed with tart apples, cinnamon, nutmeg, ginger, and allspice, all of which are top trending consumer preferences for ingredients in winter treats, blending up sweet feelings of tradition and nostalgia1. Additionally, a Technomic, Inc. study found that consumers are seeking beverages with a flavor twist and apple is among the top three preferences2. Technomic also found that apple menu items earned a 40 percent proven favorite rating in quick-service and midscale chains3.
Made with high quality real fruit, each delicious hand-spun shake blends apples, cinnamon, nutmeg, ginger and Häagen Dazs® ice cream, finished with whipped cream and a drizzle of salted caramel syrup. Also available as a non-dairy option with plant-based dairy-free Eclipse® ice cream.
Consumers can enjoy the new Smashburger shakes through in-restaurant dining, drive-thru or home delivery services.
About Oregon Fruit Products LLC
Founded in 1935, Oregon Fruit Products offers a complete line of canned, frozen and shelf-stable premium fruit for consumers, foodservice operators and ingredient sales. The company is the recipient of the Oregon State University Center for Family Enterprise’s 2022 Business Renewal Award and the Salem Area Chamber of Commerce’s 2022 Agricultural Producer of the Year Award. Oregon Fruit Products is located in Salem, Oregon and can be found on the web www.oregonfruit.com/foodservice.
About Smashburger®
Smashburger® is a leading fast-casual better burger restaurant known for its Certified Angus Beef® burgers that are smashed on the grill to sear in the juices and seal in the flavor. In addition to burgers, Smashburger® offers grilled or crispy chicken sandwiches, turkey and?black bean burgers, fresh salads, signature side items such as Brussels sprouts and?SmashFries®, and hand-spun shakes. Founded in 2007 in Denver, Colorado, Smashburger is a recognized Stevie American Business Award winner and was ranked as one of Fast Casual’s top 10 brands in its 2022 Top 100 Movers & Shakers Award. The brand has 245?corporate and franchise restaurants operating in 34 states and seven countries. To learn more, visit?www.smashburger.com.
Sources:
1Flavor Insights: “Our 2022 Guide to Winter Flavors”
2Technomic, Inc.: “Food & Beverage Fruit Trends,” August 2022
3Technomic, Inc.: “Grab & Go Reports – US Cold Beverage Menu Trends Q2 2022,” August 2022
Media Contact:
Denise O’Handley
Revelry Group
denise@revelrygroup.com
847-648-2644
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